Blog Posts

Lead Generation: Outbound Marketing Best Practices (PART 2)

Posted on Wednesday, June 15th, 2016

In the article released last week of this 2-part special, we have given you a brief introduction to outbound marketing and how companies in Silicon Valley have utilized and become adept in such practices. In this article, we will discuss tips and proven methods companies in Silicon Valley and other industries have used to create […]

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Lead Generation: Outbound Marketing Best Practices (PART 1)

Posted on Wednesday, June 8th, 2016

The practice of outbound marketing has been used by many organizations and companies. For most firms and entrepreneurs, it is considered a key business element to bring in potential clients. This marketing strategy involves the company, its business owner or representatives reaching out to customers or consumers to generate a lead. Successful leads typically results […]

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How to effectively lead your sales team – part 2

Posted on Wednesday, June 1st, 2016

As shared in part 1 of this article, we advocate using the PRIDE framework to achieve performance and success in sales. Three important aspects of inspiring, developing and shaping the environment are respectively, leading by example, coaching your team and setting right metrics.   The Importance of Leading by Example Leading by example does not […]

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